Media, Social Responsibility, and Citizenship
Code: 42447 ECTS Credits: 6| Degree | Type | Year | Semester |
|---|---|---|---|
| 4313227 Media, Communication and Culture | OT | 0 | 2 |
Contact
- Name:
- Carme Ferré Pavia
- Email:
- Carme.Ferre@uab.cat
Use of Languages
- Principal working language:
- spanish (spa)
Other comments on languages
Conveniente para la lectura de textos académicos.Prerequisites
To understand Spanish or Catalan is the unique previous requirement.
Objectives and Contextualisation
The aim to the course is debate and analyze the imbalance in the information cover, to propose dinamic actions to improve the CSR in the media and in the media corporations.
Competences
- Analyse the new forms of social communication introduced by ICT (information and communication technologies) in order to innovate in media and cultural production and solve the problems posed in the new environments.
- Continue the learning process, to a large extent autonomously.
- Lead and work in interdisciplinary teams.
- Plan and lead basic and applied research projects in media communication and culture.
- Plan, direct and evaluate media communication strategies to construct complex informational topics.
- Use acquired knowledge as a basis for originality in the application of ideas, often in a research context.
Learning Outcomes
- Continue the learning process, to a large extent autonomously.
- Designing research projects related to the social responsibility of business communication
- Diagnosing networks and initiatives of citizen media and community media
- Direct and edit proposals for social content for mass media
- Direct and publish offers of alternative content, both institutional and public.
- Evaluate the journalistic quality from the point of view of professional and ethical media content
- Identify bad practices in the activity of media companies according to the principles of corporate responsibility.
- Lead and work in interdisciplinary teams.
- Planning studies and multidisciplinary team in the field of social communication
- Use acquired knowledge as a basis for originality in the application of ideas, often in a research context.
Content
- Journalistic ethics and citizen participation
- Social issues and its visibilization in the media
- CSR and Communication
- Spectacularitzacion society
Methodology
- Magistral sessions
- Cases study
- References reading
- Tutor meetings
- Final and sessions works
Annotation: Within the schedule set by the centre or degree programme, 15 minutes of one class will be reserved for students to evaluate their lecturers and their courses or modules through questionnaires.
Activities
| Title | Hours | ECTS | Learning Outcomes |
|---|---|---|---|
| Type: Directed | |||
| Cases study | 5 | 0.2 | 10 |
| Magistral sessions | 25 | 1 | 1 |
| Type: Supervised | |||
| Tutorizing meetings | 15 | 0.6 | 5 |
| Type: Autonomous | |||
| Final work, reading references | 105 | 4.2 | 1, 8 |
Assessment
The final work can be reavaluated if it has been previously done, but not the expos.
Assessment Activities
| Title | Weighting | Hours | ECTS | Learning Outcomes |
|---|---|---|---|---|
| Expos or debates during the course | 30 | 0 | 0 | 6, 5, 4 |
| Research project or paper on CSR issues | 50 | 0 | 0 | 10, 2, 9, 1 |
| Sessions participation | 20 | 0 | 0 | 3, 5, 7, 8 |
Bibliography
L’espectacularització de la informació política als mitjans catalans i els seus efectes en la ciutadania (2008-2010)
Doctoranda: CARRILLO, Nereida
Directora: Carme Ferré (UAB)
Programa de Doctorat: Departament de Mitjans, Comunicació i Cultura (UAB)
La visibilització dels temes socials a través dels mitjans. El cas de les tripulacions abandonades a la Mediterrània
Doctoranda: GAYÀ, Catalina
Directora: Carme Ferré (UAB)
Programa de Doctorat: Departament de Mitjans, Comunicació i Cultura (UAB)
La familia homosexual en la ficción televisiva: las prácticas narrativas de Brasil y España como relatos de las nuevas representaciones afectivo-amorosas
Doctoranda: MARTINS, Aline
Directora: Carme Ferré (UAB)
Programa de Doctorat: Departament de Mitjans, Comunicació i Cultura (UAB)
La comunicación en la formación de actores sociales en ambientes de riesgo. Análisis de casos desde la comunicación alternativa con grupos de jóvenes
Doctoranda: MELLO, Fernanda
Directora: Carme Ferré (UAB)
Programa de Doctorat: Departament de Mitjans, Comunicació i Cultura (UAB)
La comunicación de la Responsabilidad Social Corporativa (RSC) y su incidencia en la reputación de las empresas de comunicación
Doctorand: OROZCO, Jaime A.
Directora: Carme Ferré (UAB)
Programa de Doctorat: Departament de Mitjans, Comunicació i Cultura (UAB)
La responsabilidad social corporativa en la gestión de las empresas de comunicación. Tres casos de empresas de comuninación iberoamericanas (2008-2011) (tesi doctoral en curs)
Doctoranda: TOLOTTI, Cristiane
Directora: Carme Ferré (UAB)
Programa de Doctorat: Departament de Mitjans, Comunicació i Cultura (UAB)
Software
No special programs are needed.