Communication and Health
Code: 103123 ECTS Credits: 6| Degree | Type | Year | Semester |
|---|---|---|---|
| 2501933 Journalism | OT | 4 | 0 |
Contact
- Name:
- José Luis Terrón Blanco
- Email:
- JoseLuis.Terron@uab.cat
Use of Languages
- Principal working language:
- spanish (spa)
- Some groups entirely in English:
- No
- Some groups entirely in Catalan:
- No
- Some groups entirely in Spanish:
- Yes
Other comments on languages
Practices will be done preferably in CatalanPrerequisites
Knowledge of journalistic writing and production
Objectives and Contextualisation
Specialize in health journalism
Competences
- Abide by ethics and the canons of journalism, as well as the regulatory framework governing information.
- Demonstrate a self-learning and self-demanding capacity to ensure an efficient job.
- Demonstrate adequate knowledge of Catalonia’s socio-communicative reality in the Spanish, European and global context.
- Design, plan and carry out journalistic projects on all kinds of formats.
- Develop critical thinking and reasoning and be able to relay them effectively in Catalan, Spanish and a third language.
- Differentiate the discipline’s main theories, its fields, conceptual developments, theoretical frameworks and approaches that underpin knowledge of the subject and its different areas and sub-areas, and acquire systematic knowledge of the media’s structure.
- Disseminate the area’s knowledge and innovations.
- Generate innovative and competitive ideas in research and professional practice.
- Relay journalistic information in the language characteristic of each communication medium, in its combined modern forms or on digital media, and apply the genres and different journalistic procedures.
- Respect the diversity and plurality of ideas, people and situations.
- Use one’s imagination with flexibility, originality and ease.
Learning Outcomes
- Analyse information processes, as well as the trends and theories that formalise them in the planning process of press offices and institutional communication.
- Analyse the theories on advertising, public relations and corporate and institutional communication.
- Apply the professional ethics of journalism to strategic communication in the field of press offices and institutional communication.
- Apply the technologies and systems used to process, produce and relay information in the field of strategic communication.
- Appraise the impact of technological innovations in the running of the Catalan and Spanish communication system.
- Demonstrate a self-learning and self-demanding capacity to ensure an efficient job.
- Demonstrate knowledge of how public figures’ communication strategies are conceived and disseminated on the basis of the main current debates.
- Develop critical thinking and reasoning and be able to relay them effectively in Catalan, Spanish and a third language.
- Disseminate the area’s knowledge and innovations.
- Generate innovative and competitive ideas in research and professional practice.
- Plan and execute journalistic projects in the field of press offices and institutional communication.
- Respect the diversity and plurality of ideas, people and situations.
- Use one’s imagination with flexibility, originality and ease.
Content
- The communication of science
- Scientific journalism
- What is health?
.Focus
.History
Social determinants
. Lifestyles. Autonomy of the patient. Patient associations.
- The epidemiology
- Scientific rhetoric and bullies
-Communication and health
- Health journalism
History of the same in Spain
- How is health reported?
.the traditional media
.Internet
-As you write about health
.The techniques
.The science
.Ethics
. Conflicts of interests
- Health from a gender perspective
- Case studies: cancer; HIV / AIDS; eating disorders; diabetes Patient's associations
Methodology
- Directed activities:
a) Lectures: explanation of the theoretical and practical concepts.
b) Seminaros. Its objective is to deepen -with working groups and specific activities- basic concepts of health and health journalism.
c) Practices in computer classrooms: the main objective is to make informative blogs for patient associations
- Supervised activities:
a) Individual or group face-to-face tutorials. Its purpose is to solve learning problems.
- Autonomous work.
a) They must carry out the readings indicated as obligatory and all the activities planned for a correct development of the seminars and practices in the Laboratories; In addition, they will make a comprehensive reading of part of the basic bibliography.
- Evaluation activities (a face-to-face session will be used to carry out a self-assessment of the work done throughout the semester).
The calendar will be available on the first day of class. Students will find all information on the Virtual Campus: the description of the activities, teaching materials, and any necessary information for the proper follow-up of the subject. In case of a change of teaching modality for health reasons, teachers will make readjustments in the schedule and methodologies
Activities
| Title | Hours | ECTS | Learning Outcomes |
|---|---|---|---|
| Type: Directed | |||
| Laboratory practices | 18 | 0.72 | 3, 13, 4, 6, 7, 8, 10, 11, 12 |
| Exam | 3 | 0.12 | 6 |
| Master class | 12 | 0.48 | 1, 9, 10, 5 |
| Seminars | 9 | 0.36 | 2, 8, 9, 10, 12 |
| Type: Supervised | |||
| Tutorials | 6 | 0.24 | 8 |
| Type: Autonomous | |||
| Autonomous work. | 65 | 2.6 | 13, 6 |
Assessment
Jobs. It will consist of creating a web and a communication plan (in a group) for a patient association. The final products will be evaluated after the consequent improvements and modifications that will be made throughout the course, with the following weight: 20% of the evaluation will be carried out by the patients' association (based on a guide supplied by the teacher) and 30% by the teacher of the subject.
Each seminar will include an individual evaluation test (critical reading, selection of information, etc.); the sum of them will involve 30% of the subject.
The self-assessment - at the end of the course - will mean 10% of the grade (guidelines will be provided for this purpose); and each group must evaluate another class group, which will mean another 10% of the total grade (guidelines will be provided for this purpose).
Re-evaluation may be presented to those who, having done all the evaluable tests, do not reach a sum of 5, whatever the grade they may have obtained.
The proposed teaching methodology and evaluation activities may undergo some modifications depending on the health authorities' attendance restrictions.
Assessment Activities
| Title | Weighting | Hours | ECTS | Learning Outcomes |
|---|---|---|---|---|
| Laboratory practices | 50% | 25 | 1 | 3, 13, 4, 6, 7, 8, 9, 10, 11, 12 |
| Evaluation | 20% | 3 | 0.12 | 3, 13, 4, 6, 7, 8, 11, 12 |
| Seminars | 30% | 9 | 0.36 | 1, 2, 13, 8, 9, 10, 5 |
Bibliography
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Casino, Gonzalo. Escepticemia Una mirada escéptica sobre la salud y la información. Barcelona: Fundación Dr. Antonio Este, 2015.
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Journals:
Boletín FECYT
Informes Quiral
Oleadas de la Percepción Social de la Ciencias y la Tecnología, del FECYT
Revista Comunicación y Salud
http://www.revistadecomunicacionysalud.org/index.php/rcys
Revista Española de Comunicación en Salud